Guide Distribution

2,000,000 Site Nights. Your Park Can Be Part of That.

The Guide reaches RV travelers where decisions are made — at 12 TxDOT highway welcome centers, 50+ national RV shows, and in the hands of 400+ Texas campground owners who distribute it to their guests. No other travel guide gets this close to the moment of booking.

EXCLUSIVE ACCESS

The Only RV Guide at Every Texas Welcome Center

When travelers cross into Texas, the TACO Guide is the first thing they reach for and the only RV guide they'll find.

All 12 Texas Department of Transportation welcome centers on the state's major entry highways carry the TACO Guide exclusively. No other RV publication has this access. With approximately 2 million visitors passing through these centers each year, your ad reaches incoming travelers while they're actively planning where to go. TACO's long-standing relationship with Texas travel authorities secured this placement, and that benefit flows directly to every advertiser in the Guide.

How The Guide Reaches RV Travelers

No other Texas camping guide covers this many touchpoints. The Guide is distributed through four proven channels, putting your park in front of travelers at every stage of the trip planning journey.

12

TxDOT highway welcome centers

50+

RV shows annually

400+

Campgrounds and dealers distributing all year

500K+

Online visitors annually

NATIONAL REACH

Reach Texas-Bound RVers While They're Still Planning the Trip

The Guide travels to more than 50 RV and Travel Shows across the U.S. and Canada every year, putting your park in front of buyers at the exact moment they're deciding where to go.

Most campground advertising reaches people who are already on the road. The Guide gets there first. At 50+ national RV shows each year, TACO puts The Guide directly into the hands of RV enthusiasts actively researching their next trip. These are not casual browsers. They drove hours to attend, comparing rigs, pricing upgrades, and building their travel lists. Texas is on those lists. The Guide makes sure your park is too.

READER REACH

250,000+ Readers, All of Them Looking for Where to Camp in Texas

Guide users don't stumble across your ad. They picked up The Guide because they were already looking.

More than 250,000 people pick up The Guide each year at TxDOT Information Centers, Chambers of Commerce, Convention and Visitors Bureaus, and TACO member campgrounds across the state. That's not passive reach. These are travelers who went somewhere specifically to find out where to go next. The Guide is what they walk out with. And 86% of them use it more than once, keeping it in the RV, passing it to other campers, reaching for it trip after trip. Your ad doesn't get one impression. It travels with them.

Ready to Reach 250,000+ RV Travelers?

Your park deserves to be in front of travelers who are actively planning their next trip. Let's find the right advertising package for your goals.

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What RV Travelers Say About The Guide

86% Use It Multiple Times

The TACO Guide isn't a one-and-done pickup. The vast majority of readers reference it repeatedly throughout the camping season.

86% Use It Multiple Times

The TACO Guide isn't a one-and-done pickup. The vast majority of readers reference it repeatedly throughout the camping season.

99% Find It Helpful

Nearly every reader surveyed found the Guide's information useful for planning their trips.

99% Find It Helpful

Nearly every reader surveyed found the Guide's information useful for planning their trips.

41% Prefer Print for Ease of Use

Readers cite readability and convenience on the road as the top reason they reach for a printed guide over the internet.

41% Prefer Print for Ease of Use

Readers cite readability and convenience on the road as the top reason they reach for a printed guide over the internet.

30% Keep It for Future Reference

Nearly a third of readers hold onto their copy for future trip planning, giving your ad extended shelf life across seasons.

30% Keep It for Future Reference

Nearly a third of readers hold onto their copy for future trip planning, giving your ad extended shelf life across seasons.

Common Questions About The Guide's Distribution

Where exactly is The TACO Guide distributed?

The TACO Guide is distributed at all 12 Texas Department of Transportation highway welcome centers, 50+ national RV shows across the US and Canada, and through 400+ Texas campgrounds and RV parks that share it with arriving guests. It is also available digitally and via mail at TexasCampgrounds.com and reaches our email list of 45,000+ subscribers.

Which RV shows is The TACO Guide distributed at?

The TACO Guide is distributed at more than 50 national RV shows each year, including major events in Chicago, St. Louis, Tampa, Hershey, Toronto, and Montreal. These are some of the largest RV buying events in North America.

How many people actually read The TACO Guide?

More than 250,000 people use The TACO Guide each year. 86% of readers use it multiple times, and 30% keep it for future reference, meaning each copy generates multiple impressions across months and households.

Is The TACO Guide available outside of Texas?

Yes. While The TACO Guide focuses on Texas campgrounds, it is distributed at national RV shows across the US and Canada, reaching out-of-state RV travelers who are actively planning Texas camping trips. This is a key differentiator from local-only directories.

How does advertising in The TACO Guide compare to digital-only advertising?

Print and digital work together, not against each other. The Guide reaches travelers at the point of decision: on the road, at a welcome center, or at an RV show, when digital ads can't reach them. According to our reader survey, 41% prefer print for ease of use and 27% cite dependability over relying on Wi-Fi. Pairing print with digital coverage maximizes your exposure across every stage of the traveler's journey.

How many TACO Guides are distributed each year?

More than 250,000 TACO Guides are distributed annually across RV shows, Texas welcome centers, campgrounds, and direct mail and digital requests.